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AAPL_Model_2025.xlsx — Marlowe Keynes
| FY2024 | FY2025E | FY2026E | FY2027E | FY2028E | |
|---|---|---|---|---|---|
| Revenue | $45.2B | $48.1B | $52.3B | $56.8B | $61.4B |
| COGS | ($19.8B) | ($20.9B) | ($22.5B) | ($24.1B) | ($25.9B) |
| Gross Profit | $25.4B | $27.2B | $29.8B | $32.7B | $35.5B |
| EBITDA | $18.2B | $19.8B | $21.6B | $23.8B | $25.9B |
| Net Income | $12.1B | $13.4B | $14.9B | $16.5B | $18.2B |
| EPS | $4.82 | $5.34 | $5.93 | $6.57 | $7.25 |
| FCF | $14.3B | $15.8B | $17.2B | $19.1B | $20.8B |
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Raw API Data
{
"symbol": "AAPL",
"price": 189.84,
"marketCap": 2941000000000,
"revenue": [
{ "date": "2024", "value": 385603000000 },
{ "date": "2023", "value": 383285000000 },
{ "date": "2022", "value": 394328000000 }
],
"netIncome": [
{ "date": "2024", "value": 93736000000 },
{ "date": "2023", "value": 96995000000 }
],
"ebitda": 134661000000,
"eps": 6.08,
"peRatio": 31.22,
"beta": 1.24,
"dividendYield": 0.0055,
"debtToEquity": 1.87,
"freeCashFlow": 110543000000,
"operatingMargin": 0.3082,
"grossMargin": 0.4613,
"returnOnEquity": 1.5071,
"currentRatio": 0.988,
"analystEstimates": {
"consensusEPS_FY1": 7.34,
"consensusEPS_FY2": 8.01,
"consensusRevenue_FY1": 412800000000
},
"peers": ["MSFT","GOOGL","AMZN","META"]
}Marlowe Financial Model
| FY2022A | FY2023A | FY2024A | FY2025E | FY2026E | |
| Revenue | $394.3B | $383.3B | $385.6B | $412.8B | $441.7B |
| Growth % | 7.8% | -2.8% | 0.6% | 7.1% | 7.0% |
| Gross Profit | $170.8B | $169.1B | $177.9B | $192.4B | $206.7B |
| Margin | 43.3% | 44.1% | 46.1% | 46.6% | 46.8% |
| EBITDA | $130.5B | $128.2B | $134.7B | $148.2B | $161.3B |
| Net Income | $99.8B | $97.0B | $93.7B | $105.1B | $114.8B |
| EPS | $6.15 | $6.13 | $6.08 | $7.34 | $8.01 |
| DCF Value | $224.50 | ||||
| Upside | +18.3% | ||||
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